The Asia Internet Coalition (AIC) submitted comments to Malaysia’s Department for Data Protection (“JPDP”) on the Public Consultation Paper No. 01/2020 (“Consultation”) in relation to the Review of the Personal Data Protection Act 2010 (“PDPA”). In our digital era, a growing array of organizations use personal data to provide a growing range of services. Responsible data use can unlock benefits for people, companies, and other organizations around the world. Regulation can protect individuals and communities from harm and misuse of data, and help maintain the trust that enables innovation and change. Given this, we understand the government’s motivation and believe that this is a timely initiative to review the PDPA and bring it in line with global standards and requirements on personal data protection.